The "We're So Back" meme expresses enthusiastic optimism about a comeback or revival. Originating from a Twitter post in June 2021, it gained popularity through various social media platforms. The phrase is often used sarcastically or humorously to signify a hopeful return to form or a new beginning, especially after setbacks. It pairs well with images or clips of characters or people looking determined or triumphant. Its counterpart, "It's So Over," signifies the opposite, used to express despair or disappointment. Together, these phrases capture the highs and lows of internet culture and personal experiences.
