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The "Why Not Both?" meme comes from a 2010 commercial for Taco Bell, where a young girl is asked whether she prefers tacos or burritos. She responds with the simple phrase, "Why not both?" This response resonated with viewers for its humorous and straightforward suggestion that there's no need to choose between two things when both can be enjoyed. The meme became widely popular for expressing the idea that multiple options or possibilities are often viable. It’s commonly used in internet culture to humorously suggest combining two ideas or solutions, offering a lighthearted take on indecision or choice.